What is Moon Partners?
Moon Partners is an international gambling affiliate program established in 2022. It represents Wildsino, Jeet City, Axwin, Crowngreen and Moon Win and uses SOFTSWISS Affilka for tracking, reporting and promotional asset management.
The program is aimed at publishers, media buyers, SEO teams, ASO specialists and other projects capable of acquiring adult users in accepted markets. CPA, RevShare, Hybrid and referral models are listed.
Key information
| Parameter | Value |
|---|---|
| Status | Active |
| Founded | 2022 |
| Vertical | Gambling |
| Platform | SOFTSWISS Affilka |
| Models | CPA, Flat Fee, Hybrid, RevShare, Sub-Affiliate |
| Brand licence | Curaçao |
| Payments | Monthly |
| Minimum | EUR 100 — Skrill and crypto; EUR 1,000 — bank transfer |
| Negative balance | Reset |
| Cookie lifetime | 30 days |
Advantages and drawbacks
Advantages
- CPA up to EUR 600
- RevShare up to 50%
- Hybrid from EUR 150 + 40%
- 5% referral commission
- Negative balance is reset
- 30-day cookie
- Five represented brands
- Banners and landing pages on request
Drawbacks
- Monthly payment cycle
- EUR 1,000 bank transfer threshold
- 40% Admin Fee
- No public user reviews
- Incentivised traffic is prohibited
- CPA depends on GEO and source
- Only Curaçao is listed
Commission models
A fixed amount for a qualified player.
A percentage of player NGR after applicable deductions.
An upfront amount combined with a share of future revenue.
A fixed budget for agreed placement or deliverables.
Referral commission for recruited affiliates.
CPA rate examples
These are indicative examples. Confirm currency, KPIs, FTD qualification and caps before launch.
Target GEOs
The program covers markets in Europe, North America, Australia and New Zealand. Availability varies by brand and offer.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇭🇺 Hungary
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇩🇰 Denmark
- 🇮🇪 Ireland
- 🇪🇸 Spain
- 🇮🇹 Italy
- 🇨🇦 Canada
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇵🇹 Portugal
- 🇫🇮 Finland
- 🇫🇷 France
- 🇨🇿 Czechia
- 🇨🇭 Switzerland
- 🇸🇪 Sweden
Traffic sources
- ASO
- Facebook Ads
- PPC
- SEO
- UAC
Incentivised traffic is prohibited. Brand keywords, ambiguous formats, apps and creatives should be approved in writing.
Moon Partners brands
The brands are listed with a Curaçao licence. Verify availability and applicable rules for each target GEO.
Payments
Payments are processed monthly. The minimum is EUR 100 for Skrill and crypto and EUR 1,000 for bank transfer. Negative carryover is reset.
- Bank Transfer
- Bitcoin
- Skrill
- USDT
Confirm the account currency, method fees, KYC requirements and payment-detail deadline before the first payout.
NGR formula
The listed Admin Fee is 40%, while the published effective NGR figure is 60%. The more deductions a contract includes, the more actual RevShare can differ from the headline percentage. Ask for a sample report and rules for bonuses, reversals and fees.
Affilka platform
Moon Partners uses SOFTSWISS Affilka. The platform typically provides click, registration and deposit statistics, tracking links, promotional assets, reports and postbacks. The actual feature set depends on program configuration.
How to choose a commission model
The best model depends on more than the headline rate. Consider the traffic source, budget, payback period and tolerance for revenue volatility. CPA can suit teams that need to recover acquisition spend sooner. RevShare focuses on long-term player value and may suit SEO and content publishers with strong retention. Hybrid combines an upfront component with a share of future NGR.
Check player qualification, minimum deposit, KPIs, duplicate rules and every reason a conversion may be rejected.
Review all GGR deductions, Admin Fee, negative-balance rules and the maximum RevShare and NGR deductions.
Compare both components with standalone CPA and RevShare offers and confirm how long the deal remains valid.
Document placement format, deliverables, campaign period, fixed budget and acceptance criteria.
For a meaningful comparison, ask the manager to calculate each option using the same sample FTD count, deposits, GGR and bonus costs.
Registration and campaign launch
- Create the account. Provide accurate contact details, traffic type, main GEOs and links to active properties.
- Complete verification. The manager may request statistics, a team description, sample creatives or proof of traffic sources.
- Select a brand and GEO. Confirm which Moon Partners brand is available in the target market and review offer-specific restrictions.
- Agree commercial terms. Record the model, rate, KPIs, FTD qualification, hold, deduplication, caps and payment schedule.
- Configure tracking. Create separate campaign links and test SubIDs, postbacks and a conversion event.
- Run a limited test. Do not scale until clicks, registrations, deposits and player statuses have been reconciled.
Statistics, tracking and traffic quality
Use the Affilka dashboard alongside an independent tracker. Separate campaigns by GEO, source, ad, creative and landing page using SubIDs. This makes discrepancies easier to detect and shows which segments generate FTDs and positive NGR.
What to monitor
- click-to-registration and registration-to-FTD conversion;
- time between click, registration and deposit;
- duplicates, rejected conversions and rejection reasons;
- deposits, GGR, NGR and individual deductions;
- RevShare changes between FTD tiers;
- currency, timezone and accounting period;
- postback delivery and SubID persistence.
Perform the first reconciliation before committing substantial budget. If figures differ, collect click IDs, event timestamps and report screenshots.
Pre-launch checklist
Confirm in writing
- current commission and currency;
- accepted GEOs and devices;
- brand-bidding rules;
- campaign caps and KPIs;
- NGR formula and Admin Fee;
- minimum payout and payment date;
- negative balance reset;
- cookie lifetime and attribution.
Main risks
- scaling before reconciliation;
- unapproved brand keywords;
- creatives with prohibited claims;
- traffic from a restricted GEO;
- unclear CPA qualification;
- ignoring NGR deductions;
- no independent tracker;
- outdated payment details.
A practical testing plan
Split the starting budget across several small campaigns and avoid combining multiple GEOs or sources in one tracking link. Set an acceptable registration and FTD cost, minimum sample and stop condition for each segment. After the first deposits, compare raw tracker events with Affilka and ask the manager to confirm player statuses.
Scale the segment with transparent attribution, an acceptable FTD cost and signs of quality post-deposit activity—not simply the cheapest click. For RevShare, assess player retention and NGR across several accounting periods.
Promotional materials and support
Affiliates can access banners, landing pages and special promotions. Additional assets may be requested from support. Paid campaigns should use approved copy, imagery, localisation and mandatory warnings.
Who may benefit from Moon Partners?
- SEO publishers and casino information sites;
- teams working with PPC and Facebook Ads;
- ASO and UAC specialists;
- media buyers with European traffic;
- affiliates seeking CPA, RevShare or Hybrid;
- publishers comfortable with monthly payments.
Reviews and pre-launch checks
No public Moon Partners reviews were listed when this guide was prepared. Assess the program through a controlled test: agree terms in writing, reconcile conversions and wait for the first payment before scaling.
Moon Partners FAQ
These practical answers explain the main program terms and help affiliates prepare for a manager call. They do not replace an individual commercial offer or the current rules of a specific campaign.
What is Moon Partners?
Moon Partners is a gambling affiliate program founded in 2022 and powered by SOFTSWISS Affilka. It represents five casino brands.
Which commission models are available?
The listed models are CPA up to EUR 600, RevShare up to 50%, Hybrid from EUR 150 + 40%, Flat Fee and 5% Sub-Affiliate. Final terms depend on brand, GEO, source and KPIs.
What RevShare does Moon Partners offer?
The maximum stated RevShare is 50%. Since NGR includes a 40% Admin Fee and other deductions, request a worked calculation before launch.
What is the minimum payout?
The minimum is EUR 100 for Skrill and cryptocurrencies and EUR 1,000 for bank transfer.
How often are affiliates paid?
The accounting period is monthly. Ask the manager to confirm the closing date, traffic validation window and payment processing time.
How is negative carryover handled?
A negative balance is reset and is not carried into the next accounting period.
Which brands are represented?
The listed portfolio includes Wildsino, Jeet City, Axwin, Crowngreen and Moon Win. Check that the selected brand and offer are available for your GEO before launch.
Which traffic sources are accepted?
The listed sources are ASO, Email, Facebook Ads, PPC, SEO and UAC. Incentivised traffic is prohibited and ambiguous formats should be approved.
Which GEOs are targeted?
Target markets include Australia, Austria, Germany, Greece, Denmark, Ireland, Spain, Italy, Canada, New Zealand, Norway, Portugal, Finland, France, Czechia, Switzerland and Sweden.
How is NGR calculated?
The formula is NGR = (Bets − Wins) − (Bets − Wins) × Admin Fee − Bonuses − NBC. The stated Admin Fee is 40%, so request a sample report.
Which payment methods are available?
Available methods are bank transfer, Bitcoin, Skrill and USDT. The threshold depends on the payment method.
How do I get started?
Register through the affiliate link, complete your profile, describe your traffic source and GEOs, then agree the rate, KPIs, creatives, player qualification and payment details with the manager.